More flexibility and no more sight obstruction
Especially in heavily frequented places and complex buildings and indoor areas such as subway stations and exhibition halls indoor navigation creates enormous added value for the visitors. Due to the optical navigation markers on walls indoor navigation is now possible without any limitations in heavily frequented places. The wall markers can be mounted so that they are always visible. The mounting is very flexible because every vertical surface is suitable. This means that the markers can not only be mounted on walls but for example also on info panels, doors and advertising pillars as well as on ceiling mounted objects such as sign-boards and banner ads.
Floor and wall markers can be freely combined to offer a reliable and intuitive navigation experience.
New possibilities to display information
The optical navigation markers on walls can not only be used for indoor navigation but also to display information. This leads to totally new possibilities to show location based information to visitors and to create more value. One possibility is exemplified in the video (see link at the end of the article) of the Tokyo subway. Here optical navigation markers are attached to the subway trains. If the user looks at them via the vanillaNAV app he is informed about the train´s direction and next destination.
A further possibility is to attach the wall markers to products in a super market or an electronics store. This allows to show the user additional information about the product like text, images or videos when he looks at it in the vanillaNAV app.
Another option is to combine wall markers with office nameplates to show additional information about people or activities in an office room.
More information: video: wall markers in subway station